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How it started:

Highrack fairy, Tessa McGregor, began Highrack Studios in 2014.

Inspired by decades past, Tess began the label by selling scrunchies and embroidering vintage tees.

The Sublime bikers were created in 2019, Tessa designed them after spending lots of time around the house in her husband Magnus' underwear, "I felt sexier in those than anything else".

Tessa sat down to refine the design drawing inspiration from the iconic Chanel 90s briefs. Since then the design has become a global trend, adopted by many brands including SKIMS.

How it’s going

Fast forward to today, and you’ll find Tess designing the clothing label herself, expanding the range to include everything from footwear to Swimwear.

Why 'Sublime'?

It simply means ‘of great beauty or excellence’. "Dreaming of a utopia where fashion is slow and seasonless, Highrack Studios sets the trends instead of following them."

"This Sex-Positive T-Shirt Label Gives New Meaning to the Phrase Free the Nipple"
"Melbourne label Highrack Studios wants you to feel absolutely sublime"
"Boyshorts Are The Perfect Lazy Trend From Instagram"
"Someone who is actively seeking change in this consumerist world."